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Internet Marketing Tools -- Autoresponder Basics
Autoresponders are one of the most widely used promotional tools on the Internet. They're also known as mailbots, automatic email and email on demand. They were derived from the very popular fax on demand and designed to automatically respond to...
Sticky Sites Rule The Internet
Read through the hundreds of forums and bulletin boards on the internet and you will find dozens of threads centering on the lack of web site traffic. All the other remaining threads bemoan the difficulty of getting visitors to return long enough...
Website Updates are a SNAP With Server Side Includes
If you ever had to make a change to your website that needed to be carried onto every page, you know what a tedious job it is.Well, have I got news for you. It doesn't have to be. Welcome to the world of Server Side Includes, also known as SSI. The ...
When Adding Your Phone Number To Your Website Is a Big Mistake
I had been listing my phone number on my website for a while,
but when traffic took a surge, I knew that it just wasn't going
to work. Being a staff of one, I soon found out that this would
be more than I could handle.
That 'Foreign'...
Why Aren't You Using CGI
The very name CGI used to send chills up my spine. For years I put it in the 'too-hard-basket'. But like most things in life, CGI is not as scary as it seems. If you have a cgi directory on your website and you know how to FTP files, chances are you...
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How to Select a Webhost that Fits Your Needs
Whether you're considering starting a website or you have one and want to possibly
move it, this article can help you decide what the best webhost means to you.
To begin, every website is hosted on only 3 platforms:
Unix
Windows NT
Macintosh
Very few sites are hosted on a MAC server, so the majority of webhosts use Unix or
NT. For these reasons we will focus on only those 2 platforms.
Unix and NT both offer various options and have different abilities. Your choice of which
platform to use depends on what applications you want your site to run and the
amount of control you want to have over your site.
Unix
Unix is the oldest and one of the most widely used operating systems. It is the basis
of the internet and most webservers originally ran on a version of Unix. Unix is know as
a multitasking operating system which means that it can run many applications at the
same time without them affecting each other. This is very important when you consider
that hundreds of websites, running thousands of CGI scripts, all receiving thousands of
hits could be running on one webserver.
Why Use It?:
It's reliable
Ability to host many websites on the same machine.
Almost all CGI scripts run better on Unix.
Programming flexibility.
Much more administrative control.
With Unix, webmasters can really tweak their websites (assuming they know what
they are doing) to run at optimal levels. Developers can run CGI scripts and create
applications specific to their needs.
Down Sides:
Is case sensitive.
It is not an easy operating system to learn.
Must use telnet or Ftp to make changes.
Windows NT
NT is a relative newcomer to the webhosting game but it is fast gaining a large share
of the business. NT was built to integrate seamlessly with Microsoft's web authoring
tool, Frontpage. As such, it is often the perfect solution for newcomers who do not
want to learn HTML or CGI programming or deal with the day to day hassles of
administering a webserver.
Up Sides:
Can use Microsoft Frontpage to publish your website as opposed to using Ftp
or telnet.
Can use Cold Fusion.
Somewhat easier to administer (especially for the average webmaster).
Is not case sensitive.
If you do not plan on learning the in's and out's of the web and
Crashing On Couches To Talk To Musicians
Jason Crane of <em>The Jazz Session</em> interview podcast is touring the U.S. via Greyhound bus.
Around The Jazz Internet: May 18, 2012
Ten albums for newbies, the hated Cabaret Card and composer/arranger Gil Evans' centennial.
administering your site,
NT is probably your tool of choice.
Down Sides:
Provides poorer security than Unix.
Because of the security issues, the hosting provider will usually institute tighter
security measures.
Cannot run all CGI scripts although this is changing.
Your needs as the webmaster and your visitors needs will determine the type of
webhost and the platform you need.
Once you have done some more research into what platform you need, stop by an
independent website like: http://www.tophosts.com and choose one of the top 25
hosts to fulfill your needs.
Some issues to consider while pondering which host to choose:
1.Uptime:
This is probably the most critical piece of information you need to know to
make an informed decision. How often a server goes down means lost business
and lost sales and no one needs that. Our webhost is up 99.9% of the time as
compared to the first one we had which was more like 25% of the time.
2.Bandwidth Usage:
Some hosts actually charge you for the amount of traffic you get once you pass
a certain percentage. Why on earth would you want to be charged for that? Our
webhost offers us unmetered traffic at no extra cost (this is what you should
look for).
3.Server Space:
Look for hosts that give 50-500 mg of space. As the technology changes sites
will take up more space. You should try to get as much as you can right now
even if you don't use it all.
4.CGI Access:
This is critical. You need the ability to use CGI and especially custom CGI. If a
host doesn't offer it, run screaming!
5.MSQL; Real Audio; Real Video; Cold Fusion:
This is the future of the web and in particular web marketing. Make sure a host
offers support for these applications even if you don't presently have a use for
them.
You will be glad that you spent your time doing this research before you jump in and
choose a host or switch to a host that provides you with nothing but problems. You
deserve the best, go for it.
About the Author
Marc Goldman, Goldbar Enterprises
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The Free Internet Marketing Resource for the New
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will propel your business to dizzying heights.
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