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Are You a Syndicated Columnist? How to Make Your Newsletter Work Without You
The latest trend in e-publishing is that more and more publishers start using RSS in order to enhance deliverability of their email newsletters or readership of their web sites.
RSS stands for Really Simple Syndication (someone will say Rich Site...
ASP, CGI and PHP Scripts and Record-Locking: What Every Webmaster Needs To Know
Many of us install server-side (ASP, CGI or PHP) scripts on our web sites, and many of this scripts store data on the server. However, poorly designed scripts can experience performance problems and sometimes even data corruption on busy (and not so...
How To Build A Niche Web Site In 9 Simple Steps
Maybe you’ve been wondering how to go about setting up a niche web site. Well, here’s a quick little article that will show you how to create your very own affiliate web site. Please note: this is the cheat sheet version. There is a lot more...
Wearing Many Hats as a Web Site Owner
If you've run a Web site for very long, no doubt you've discovered that the process of actually building your site is only the beginning of your challenge in creating a successful Web business. It takes a lot more than knowledge of HTML to get a...
Which Web Host is right for you?
There are thousands of Web Hosting Companies out there and counting. How do I choose the ideal plan for my Web Site? The key here is to understand what your Web Site’s needs are. Once you know what is required, you can eliminate many options. These...
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Internet Marketing Tools -- Ebook Basics
One of the most powerful viral marketing tools used on the Internet is the ebook. An ebook is simply a group of files compressed into one downloadable file for distribution. This file can reside on your server and may be downloaded by your visitors an unlimited number of times. It requires no installation and will open on your visitors' desktop to display your information.
Ebooks are considered to be the "perfect" online marketing tool. Not only do they provide your visitors with something of value, but they also enable you to promote your products and services. With just one quality ebook development, you can produce an on going promotional tool that will work 24 hours a day, seven days a week for years to come. Your ebook can literally be viewed by millions simply by giving it away and allowing it to be freely distributed.
The concept is simple. The idea is to create a powerful ebook that targets your potential customer. This ebook should identify a specific problem, and promote your products as the solution. This can be accomplished by providing information that teaches or informs with regard to the subject matter.
The key to using this technique effectively is to encourage others to distribute your ebook for you. If your ebook is good, fellow Internet marketers may be interested in offering it to their visitors. However, for massive distribution, give them a reason to want to offer it to their audience. Allow them to customize your ebook with their company name and web address.
In order to create a customizable ebook, your ebook must be in HTML (EXE) format. In addition, you must have a special ebook compiler, as not all compilers provide this option.
When you create the HTML pages for your ebook, you simply create the customizable fields according to the ebook compiler instructions. These fields might look something like this:
This ebook was brought to you by:
%Company_Name%
%URL%
When you purchase a compiler that allows customizations, you will also receive an additional branding software. This software will be distributed with your ebook to enable your visitors to edit the customizable fields.
After your visitor downloads your ebook with the branding software, they simply load the software and edit the customizable fields. The fields you placed within your HTML will be instantly replaced with their information.
There are very few compilers on the market that use this technology, and only two that I can recommend:
=> Ebook Edit Pro (Highly Recommended)
The Authors Who Made My 'Day To Day'
As a correspondent for <em>Day to Day</em>, Karen Grigsby Bates often reported on books and their writers. She offers an essay musing on her time with the show, including some of her best moments with brilliant authors. Karen Grigsby Bates
Diana Nyad On How To Get From Here To There
In 1979, Diana Nyad swam 102-and-a-half miles from Florida to the Bahamas. It was the longest known swim in history. Nyad, who is now a radio personality, offers her thoughts on how to wrap things up.
http://www.web-source.net/cgi-bin/web/jump.cgi?ID=2894
This is a great ebook compiler. Not only is it easy to use, but it also includes a pop-up message box that loads prior to your ebook loading. In addition, you can display your own product icon and select the buttons you would like to be displayed such as, navigational, print and home buttons. It also has an added feature that enables you to include an affiliate ID within every ebook you create and make money for referral sales. As an added bonus for purchasing this great compiler, you will also receive an "eBrand-It" software that will enable you to set up special fields so that your visitors can customize your ebook. A free demo is available. This is a great compiler.
=> Activ E-book (Recommended)
http://www.web-source.net/cgi-bin/web/jump.cgi?ID=105
This program isn't as easy as Ebook Edit Pro, but with the aid of the instructions you can easily create a nice ebook. The nice thing about this compiler is that it assigns an ESBN number to each ebook you compile. In addition, this great compiler will also enable you to create a "Rebranding" software. This additional software can be used to enable your users to modify parts of the ebook that you specify without recompiling. It also has a free demo that is fully functional for up to 10 files to be compiled (including graphics). You can create and distribute ebooks with the free demo, but you must register the software if you'd like to sell your ebooks.
By allowing your visitors to customize your ebook, you will significantly increase its distribution.
Creating a powerful ebook to use as a promotional tool is a highly effective means of obtaining free promotion. If your ebook is good, it will have the potential to be viewed by millions. Not only will it provide you with the opportunity to share your expertise, but it will also enable you to promote yourself as a trusted professional.
About the author:
About the Author:
Shelley Lowery is the author of the acclaimed web design
course, Web Design Mastery. http://www.webdesignmastery.com
And, Ebook Starter - Give Your Ebooks the look and feel of a
REAL book. http://www.ebookstarter.comVisit Web-Source.net
to sign up for a complimentary subscription to Etips and
receive a copy of the acclaimed ebook, "Killer Internet
Marketing Strategies." http://www.web-source.net
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