|
|
|
Ezine, Discussion and Announcement List Etiquette
The information super highway; countless intertwining roads of information all merging into one massive freeway. That's the Internet. Just about any form of information you could ever want, right at your fingertips. The Internet is far more...
How to Install a CGI Script and Increase Web Site Interactivity
You may have delayed cgi script installation due the apparently complex process. Well, I avoided it also for several years, however if you want to increase your web site's interactivity it's a necessity to know how to do it. It's not hard to learn...
Personalizing Your emails? An Amazing technique that doubles your...
An simple yet amazing technique to increase your click thrus and profits of your Ezine. Personalizing Your emails? An Amazing technique that doubles your Click throughs and Profits!
Are you publishing an ezine or offering an email course? Are...
Search Boxes
One of my pet peeves is webmasters which make it difficult for me to use their site. I mean, I'm there, looking at a page and I just cannot find what I want. I look everywhere for navigation, and what I want to find just doesn't seem to be covered....
To Share or Not to Share?
This article may be published electronically or in print, free of charge, without alteration to any content and the resource box at the end of the article is included in it's entirity without alteration. A courtesy copy of your publication would be...
|
|
| |
|
|
|
|
|
|
Web Site Management: Statistics
Statistics are your most important resource! Used properly, web site
statistics will tell you who is visiting your site, where they came from,
what search engines they used, their browser types and even their monitor
resolutions.
These statistics are critical for your survival as a webmaster. You MUST
know what's going on with your site. Is it being visited and who is visiting
it? What pages are people visiting? These are essential statistics that you
must watch carefully and often.
Why? To improve your site and it's ability to fulfill it's purpose. You've
put a lot of work into creating a site and you want it to accomplish some
goal. In order to know if you are achieving the goal, you must look at
what's going on.
I guess the first question a webmaster asks is "is anyone visiting my site
at all?" A hit counter fulfills this need nicely. You can create a simple
one with CGI, you can use a built-in feature if you use Frontpage 2000, or
you can use any number of free or almost free hit counters available all
over the web.
For the more complex questions I would recommend a good statistics package.
If you are running your own server you have it made - lots of tools are
available. Otherwise, you would be best served to use one of the free
services available. Some good ones are listed below.
- Hitbox
- Counter.Com
If you are being hosted on one of the many commercial or free sites, it's
certain that they have a statistics package of one sort or
Crashing On Couches To Talk To Musicians
Jason Crane of <em>The Jazz Session</em> interview podcast is touring the U.S. via Greyhound bus.
Around The Jazz Internet: May 18, 2012
Ten albums for newbies, the hated Cabaret Card and composer/arranger Gil Evans' centennial.
another
available.
But perhaps you're wondering why you need this data? What's it really for?
Well, let's say you have written a site to sell stamps. You have four pages
to the site. You look at the hit counter and see 400 people visited it
yesterday, but only 3 of them bothered to visit your page to see what they
could purchase. In addition, you also see that there were no visitors from
yahoo.com and only a few from other search engines.
Now you have some things that you can do. You can come up with a better
design to get your users to the page where they purchase stamps. You can see
if your site is listed with yahoo.com and if not, fix it. And you can check
the rankings with other search engines and fix what's going on there.
Another statistic might be monitor size. Let's say you designed your site
for 1024X768 resolution. You look at your statistics and you find that 80%
of the visitors have 800X600 screens. Additionally, you see that there were
few hits on the inner pages on your site. In this case, you might conclude
your visitors are being turned off because your site does not fit on their
screen. A redesign might be appropriate.
About the Author
Richard Lowe Jr. is the webmaster of Internet Tips And Secrets. This
website includes over 1,000 free articles to improve your internet
profits, enjoyment and knowledge.
Web Site Address: http://www.internet-tips.net
Weekly newsletter: http://www.internet-tips.net/joinlist.htm
Daily Tips: mailto:internet-tips@GetResponse.com
|
|
|
|
|
|